Turn Branding on Its Head : A Cheeseburger's Tale
Ever pondered what it would require to revitalize a humble cheeseburger into a marketing sensation? Well, our buddy Carl the Cheeseburger is about to illustrate just that. Carl's been feeling a little bland . He knows his classic recipe is tasty , but he's craving something more. He wants to grab attention in a world of patties . That's where the m